Customer-Centric Digital Transformation.

At Digitalist Group Plc, we partnered with industry leaders — including Honda, Finnair, Volvo, and Kone — to transform customer experiences through technology, data, and design.

Lead: Rob Moore

I led C-suite engagement and market expansion efforts, helping clients navigate key challenges:

How to move from legacy systems to modern, integrated digital platforms
How to turn raw data into actionable customer insights
How to deliver personalised, frictionless customer journeys
How to integrate AI safely and effectively into business processes
We provided practical, trusted expertise — not hype — to future-proof businesses from insights to implementation.

Our approach combined CX strategy, AI innovation, and data-driven development — always through the lens of business outcomes.

Key areas of focus included:

Customer Experience Consulting:

Journey mapping, personalisation strategies, and feedback loops that improved satisfaction and loyalty.
AI Hub:

Secure, private AI environments to unlock smarter workflows, without risk to sensitive data.
Data-Driven Development:

Turning complex data into clear, actionable insights to drive revenue and marketing performance.
Digital Transformation:

Helping clients modernise legacy systems, streamline operations, and deliver faster, more consistent customer experiences.

Across sectors — from automotive to aviation, financial services to manufacturing — we delivered:

+20% increase in customer satisfaction
+15% boost in retention rates
+10% lift in customer lifetime value

For example:

A financial services client saw a 30% increase in digital engagement and reduced service calls after we redesigned its digital customer journey.
An e-commerce retailer reduced cart abandonment by optimising customer journeys through personalisation and data-driven UX improvements.

A hospitality client improved customer satisfaction scores through real-time feedback loops and CX interventions.

I was directly responsible for:

Building and maintaining high-level client relationships with global brands
Driving market intelligence to inform strategy and positioning
Leading go-to-market efforts and growth strategies
Managing the end-to-end customer lifecycle, ensuring value delivery from initial engagement to long-term client success

Advising clients on AI, CX, and digital transformation strategies aligned with business goals

Transform traditional businesses into digital experience leaders
Achieve measurable business outcomes — not just digital upgrades
Build future-ready, adaptable organisations that thrive in an increasingly competitive landscape